Saucin takes a fresh new approach the condiment industry. Offering a direct to consumer refillable sauce service. Taking sustainability to a new level. The visual identity needed to be loud, fun and creative. 

With a target audience of Gen Z, this identity had to encourage creativity, boldness and being loud to get your voice heard. By being loud we can get more people to join our mission. 

The outcome for this project was a brand book encased in a branded box alongside A1 printed ads and packaging dielines. 








Saucin Brand Book

Chloe Sweeney Design