This is a shortlisted concept visual identity for the Liverpool School of Art and Design 2025 degree show.

Tasked with creating a visual identity for the show. Outcomes spanned from printed invitations, to social media. 

The concept focused on the notion of having multiple options post graduation. Looking at the potential that there are multiple journeys that you can take. This paired with the idea of an exhibition as a whole, the various ways that one can journey through the show. It ponders the question “Which Journey Will You Take?”




View concept proposal 

Chloe Sweeney Design